Provide high-quality content on your pages, especially your homepage. This is the single most important thing to do. If your pages contain useful information, their content will attract many visitors and entice webmasters to link to your site. Trust an SEO expert who will build a campaign that uses a proven process, creates original branded content and monitors relevant metrics. Getting your website indexed is the only way that Internet marketing can be successful. It’s the entire starting point. Without indexation, you’re doomed. Writing for your customers is the key to success. Do your thorough keyword research and create articles and content that is optimized for SEO, and something your readers would love to read. Use keyword research tools to select an appropriate list of keywords that would work well for your content.

Google loves speed and so should you

Internal linking is the process of linking one page to another on your site. This is done in a few ways including your navigation menu, sidebar links, and links inside page content to other pages on your site. If you do decide to use an image as a link, filling out its alt text helps Google understand more about the page you're linking to. Imagine that you're writing anchor text for a text link. Content Marketing involves creating and sharing content online such as blogs, videos, or social posts to create interest around your brand and business. While the way you craft your content and the copy of your website obviously have an affect on your SEO, it’s important not to forget about the quality and whether people will actually want to read/ watch what you have to offer. Building trust in the customer through your content is a must. Focusing on user intent helps do it. We write content for our audience. Until our audience trusts our content it is of no use. Trust helps get exposure for your brand. Use trust building words. Follow up what you say with facts.

If a tree falls in a forest and no one is around to hear it, does it make a sound?

If your already-designed website is not mobile friendly, it may be quite costly to make the site responsive. Responsive is the term for a website’s ability to adapt visually and operationally to a variety of dimensions and properly display on various handheld devices. Fully optimizing for user intent requires an understanding of how your potential customers buy via your inbound marketing channels. As a result, make sure that you have identified these sales funnels as they are crucial for capitalizing on optimizing your website for user intent in search. Understanding how crawling, indexing, and ranking works is helpful to SEO practitioners, as it helps them determine what actions to take to meet their goals. Customers today are on mobile for a large part of their digital experience. More searches today take place on mobile. Compared to desktop, mobile devices now account for 65 percent of all digital time spent. All content produced should serve the needs of customers on these devices through responsive web design, fast mobile load times, page navigation and layouts that reflect the needs of mobile users.

SEO Recommendations Don't Implement Themselves!

If you want your website to rank well and stay penalty-free, building new links is not enough. You need to take care of your backlink profile and disavow all the spammy links. While it is possible to use SEO on the same pages over and over, you’ll find that it’s a lot more effective when it’s pulling all this new content under its wings, tying it all together, and pushing it all up the search engine rankings. For years, we’ve viewed off-page SEO as the process of getting more inbound links … whether that be through link exchange deals, paid links, or other link-building schemes. What do all of these tactics have in common today? Google doesn’t like them, and has been known to drop the proverbial hammer-of-SEO-doom on numerous occasions when companies get caught using them. According to SEO Consultant, Gaz Hall: "Good SEO means forgetting SEO and concentrating on your user then. And it also means forgetting SEO in that you are going to be trying to merge your different marketing strategies in order to create one bigger approach. It means trying to write amazing posts and share them on SEO so that you get more links and it means writing great content that keeps people on your page longer."

Table code has never been anything that choked the search engines

Even with a beautifully constructed website that offers ideal solutions to visitors' needs, your marketing will fall apart if nobody can find it in the first place. To rank highly with search engines, your content must be simple and straightforward to link to. Avoid shutting out traffic by requiring logins or restricting content sharing. Relaxing your grip just a little over how your content is redistributed can bring dividends in the long run. A Google study showed that more than 80% of users search stores and local service providers online before visiting them. This fact makes it important to optimize your website for the local search. The online visit is a basis for more customers and more sales. You need a clear strategy on your most profitable keywords. You also need to determine whether you need a strong focus on your local market or if you should be targeting keywords nationally. A good link profile is not just backlinks. Stated another way, backlinks are just one component of the link profile. There is a deeper complexity to the backlink discussion.